In today's dynamic business landscape, effective accounting techniques are critical to aligning a company's financial operations with its core mission and strategic goals, while ensuring regulatory compliance.

A growing demand exists globally, including in the Middle East, for accounting professionals who can transform accounting functions into strategic assets. However, there is a notable shortage of such innovative talent in Lebanon and the wider Arab region. The UOB Professional Financial Accounting and Reporting for Business Impact Certificate addresses this critical gap by fostering a new generation of accounting experts capable of driving organizational success.

This certificate is a strategic initiative focused on developing skills that are needed in the future. It serves both current and aspiring accountants, as well as business professionals seeking to advance their careers in accounting. By combining theoretical knowledge with practical application, it aims to produce modern accounting business partners.

Vision

The certificate aims to equip fresh graduates and industry professionals with the essential technical skills and knowledge needed to thrive in accounting. Delivered through a comprehensive online program, it seeks to produce highly competent professionals who can enhance the efficiency and integrity of financial systems in Lebanon and the Arab world. By fostering a culture of transparency and reliability, the program contributes to the overall strength of various sectors.

Mission

• To offer a unique online accounting certification program that responds to the business needs of modern public and private sector organizations in the Arab World and Lebanon.
• To promote accounting professionalism in the Arab World and Lebanon through a carefully designed set of courses that cover the latest in accounting knowledge and best practices.
• To develop participants’ accounting technical and business competencies, through real experiential cases.

By the end of the course, participants will be able to:

• Develop a Comprehensive Understanding of Financial Accounting Principles.
• Prepare a complete set of financial statements for external reporting purposes.

This certificate is designed for a diverse audience, including finance professionals, entrepreneurs, and business owners seeking to enhance their understanding of accounting principles and basic financial statements. Ideal participants include university graduates who have completed a non-accounting track. The program is also suitable for self-employed individuals, consultants, and SME owners looking to improve their financial management skills. While prior knowledge of accounting concepts is beneficial, the course is structured to accommodate both beginners and those with some experience in the field, ensuring accessibility to a wide range of learners.

• Demonstrate a solid grasp of accounting principles.
• Employ accounting principles in real-world scenarios.
• Prepare financial reports.
• Improve communication abilities for effectively presenting financial data.
• Develop tactics to guarantee adherence to regulatory demands.

English.

PROFESSIONAL FINANCIAL ACCOUNTING & REPORTING FOR BUSINESS IMPACT
Total duration: 30 Hours

Comprehensive individual assessments will be conducted at the end of each course, with a required passing score of 70%.

• The certificate is an instructor-led program that utilizes lectures, exercises, and activities to guide participants in understanding fundamental principles of generally accepted accounting principles.
• The certificate is conducted in online format, allowing participants to attend online.

• Total hours: 30 hours
• Duration: 4 weeks
• Lectures will be held three times a week, with each lecture lasting two and a half hours.

Dr. Samir Sertin, MS, CPA, CGMA.

Dr. Samir Elias Sertin is a seasoned accounting professional with extensive experience in both industry and academia. He completed his early education at Tripoli Evangelical School before earning a BS in Business/Accounting (1988) and an MS in Business Management (1995) from The Lebanese American University – LAU. After a 13-year career in the Lebanese private sector as an accountant and financial controller, he transitioned to academia, teaching at various universities across Lebanon.

In 2007, Mr. Sertin became a Certified Public Accountant (CPA) through the Georgia State Board of Accountancy, later receiving CPA certification from the Accountancy Examining Board of the State of Iowa in 2016. Since 2009, he has been a full-time senior lecturer at the University of Balamand, where he has also served as the Coordinator of the Accounting & Auditing track at the Faculty of Business & Management since 2012.

A Chartered Global Management Accountant (CGMA) since 2014, Mr. Sertin also plays a key role in professional certification training, delivering CPA and CMA preparatory lectures at Morgan International, Beirut, since 2007. His expertise spans financial reporting, auditing, taxation, and management accounting, making him a leading figure in accounting education and professional development.